I’m Jason Brashear
Online Marketing Business Coach
Helping You Find & Forge Your Online Path
Optimized SEO & Ad Campaigns
Boost your search rankings and ROI with data-driven strategies tailored to your business.
Audience Expansion & Engagement
Build a loyal following with targeted outreach and engagement techniques that resonate.
Strategic Goal Planning
Align your business objectives with actionable steps for measurable results.
Holistic Online Marketing
Leverage multiple channels for a comprehensive digital marketing strategy that converts.
Effective Lead Conversion
Maximize your sales potential by turning prospects into loyal customers through customized strategies.
eCommerce Solutions
Streamline your online store for improved user experience and higher conversion rates.
What Is an Online Marketing Business Coaching?
Business Online Marketing Coaching is a specialized form of coaching that focuses on helping businesses succeed in the digital realm. This type of coaching is essential for businesses looking to grow and thrive in today’s fast-paced, competitive online market. Business Online Marketing Coaches work closely with entrepreneurs, business owners, and teams to develop effective strategies for digital marketing, including social media management, search engine optimization (SEO), content marketing, email marketing, and more.
The role of a Business Online Marketing Coach goes beyond simply giving advice. These coaches offer hands-on guidance, tailored to the specific needs and objectives of each business. They analyze existing online marketing efforts, identify strengths and weaknesses, and develop a comprehensive marketing plan to boost online visibility and customer engagement. This can also include technical advice, from website optimization to data analytics.
Whether a business is just starting out or already has some online presence, a Business Online Marketing Coach can help in various ways:
- Skill Development: Teaching important digital marketing skills that are essential for online growth.
- Strategy Planning: Providing a roadmap to achieve business goals through online channels.
- Implementation: Offering step-by-step guidance in executing the online marketing plan.
- Monitoring: Assessing the effectiveness of online marketing strategies and making adjustments as needed.
- Scaling: Helping businesses to scale their online marketing efforts to reach larger audiences.
By collaborating with a Business Online Marketing Coach, businesses can achieve more focused and effective online marketing strategies, resulting in increased revenue, customer engagement, and online visibility.
Who Is Coaching For?
Business Online Marketing Coaching is designed for a broad range of individuals and organizations who understand the importance of a strong online presence but may not have the expertise or resources to execute effective digital marketing strategies. Here are some groups that can significantly benefit from this type of coaching:
-
Small Business Owners and Startups: For entrepreneurs who are just starting their journey or are in the initial stages of business development, navigating the world of online marketing can be overwhelming. From setting up a user-friendly website to initiating a SEO strategy and managing social media platforms, the tasks are numerous and often complex. A Business Online Marketing Coach can simplify this process, offering a structured approach to tackle digital marketing effectively, thereby accelerating business growth and visibility online.
-
Established Businesses Looking to Modernize: Even if a business has been successful through traditional marketing channels, the digital landscape offers new challenges and opportunities. Many such businesses find that their old methods are no longer as effective as they once were, particularly in attracting younger demographics. Business Online Marketing Coaching can facilitate the transition from traditional to digital marketing, guiding these companies through the nuances of SEO, content marketing, and online customer engagement, among other key areas.
-
Marketing Teams and Agencies: Sometimes even professionals within the field can benefit from an external perspective. Teams that have hit a plateau or are facing challenges in achieving desired results can seek the insights of a Business Online Marketing Coach. The coach can identify gaps, suggest innovative strategies, and provide frameworks for tracking and improving performance. This form of specialized coaching can be especially beneficial in keeping the team updated with the latest trends and technologies in the rapidly evolving realm of digital marketing.
By offering customized strategies and actionable steps, Business Online Marketing Coaching aims to meet the needs of these diverse groups, equipping them with the tools and knowledge required to excel in the online marketplace.
What is The Process Like?
The process of Business Online Marketing Coaching is typically broken down into several key phases, each aimed at addressing different aspects of your online marketing journey. Here’s what you can generally expect:
1. Initial Assessment
The first step is usually a thorough analysis of your current online presence, including your website, social media channels, email marketing efforts, and any other digital platforms you’re active on. The coach will also assess your business goals, target audience, and any previous marketing strategies you’ve tried. This sets the stage for crafting a personalized coaching plan tailored to your needs.
2. Strategy Development
Based on the initial assessment, your Business Online Marketing Coach will help you develop a comprehensive online marketing strategy. This will include recommendations for improving your website’s user experience and SEO, content marketing plans, social media strategy, and email campaigns among other things. The aim is to align your online marketing efforts with your broader business objectives.
3. Skill Building & Implementation
This is the ‘action phase,’ where you’ll be guided through the implementation of the strategies devised. You’ll learn necessary skills like content creation, SEO optimization, analytics monitoring, and social media management. The coaching could involve one-on-one sessions, workshops, or even direct assistance with specific tasks, depending on your needs and the coaching arrangement.
4. Monitoring & Adjustment
No marketing strategy is set in stone. Your coach will help you track key performance indicators (KPIs) to gauge the effectiveness of your strategies. Based on real-world results and analytics data, tweaks and adjustments will be made to the strategy. This is an ongoing process aimed at continuous improvement and scaling.
5. Scaling & Future Planning
Once you’ve got the basics down and are seeing results, the focus will shift to scaling your efforts. Whether it’s expanding to new social media platforms, reaching out to larger audiences, or launching more advanced marketing campaigns like PPC or influencer partnerships, your coach will guide you through the scaling process. This phase may also involve long-term planning for sustained online growth.
The coaching process is usually flexible and can be adapted to your specific needs, timeline, and business objectives. The ultimate goal is to make you self-sufficient in managing your online marketing while achieving measurable results.
Coaching Packages
2-Week “Kickstarter” Package
This condensed coaching program is designed for those who want to quickly establish or refine their online marketing efforts. In this package, you get an initial assessment, a personalized strategy plan, and two one-on-one coaching sessions. You’ll also receive actionable homework assignments aimed at fast-tracking your marketing goals.
Includes:
- Initial Assessment & Strategy Overview
- Two 1-hour one-on-one coaching sessions
- Homework assignments to accelerate learning and implementation
- Basic analytics setup guide
More Details
Initial Assessment & Strategy Overview:
Your business will undergo a full diagnostic check to understand its current online marketing health. We’ll look at your website, social media accounts, and any other online platforms you’re active on to provide a baseline assessment.
Two 1-hour one-on-one coaching sessions:
These sessions will be tailored based on the initial assessment. Topics can include an introduction to SEO, how to set up a social media strategy, or the basics of content marketing.
Homework Assignments:
To accelerate your learning and implementation, we’ll give you homework assignments to practice between sessions. Expect tasks like writing a blog post, setting up social media profiles, or implementing basic SEO practices on your website.
Basic Analytics Setup Guide:
Understanding data is key to online marketing success. We’ll guide you through the basics of setting up Google Analytics for your website so you can start tracking visitor behavior and other important metrics.
$800
4-Week “Accelerator” Package
The Accelerator package is a comprehensive 4-week program aimed at business owners and teams who are looking to implement a more advanced online marketing strategy. The package includes weekly coaching sessions, hands-on support for implementation, and ongoing email support for quick queries.
Includes:
- Initial Assessment & Detailed Strategy Plan
- Four 1-hour one-on-one coaching sessions
- Hands-on assistance with marketing activities (e.g., setting up an email campaign)
- Weekly progress reports and KPI tracking
- Ongoing email support throughout the 4 weeks
More Details
Initial Assessment & Detailed Strategy Plan:
We’ll start with a detailed analysis of your current online marketing efforts and develop a comprehensive plan for the next steps, including weekly milestones.
Four 1-hour one-on-one coaching sessions:
Each week, we’ll meet to discuss progress, address challenges, and adjust the strategy as needed. Topics can range from advanced SEO techniques to building an email marketing funnel.
Hands-On Assistance:
You’ll receive direct support in setting up specific marketing initiatives like an email campaign or social media ads, ensuring you get it right the first time.
Weekly Progress Reports & KPI Tracking:
Each week, you’ll get a report that shows your performance metrics, so you can see what’s working and what needs adjustment.
Ongoing Email Support:
You’ll have the opportunity to ask questions via email throughout the 4-week period, ensuring that you’re never stuck and always moving forward.
$1600
8-Week “Transformation” Package
This is the ultimate package for those committed to making a significant impact in their online marketing endeavors. Over the span of 8 weeks, this in-depth program will take you from strategy to execution, with continual monitoring and fine-tuning. It’s ideal for those looking to completely overhaul their online presence or scale existing efforts.
Includes:
- Initial Assessment & Comprehensive Strategy Plan
- Eight 1-hour one-on-one coaching sessions
- Hands-on assistance with complex marketing activities (e.g., SEO overhaul, PPC campaigns)
- Weekly progress reports and advanced KPI tracking
- Access to additional learning resources (e.g., video tutorials, templates)
- Ongoing email and chat support throughout the 8 weeks
More Details
Initial Assessment & Comprehensive Strategy Plan:
This in-depth assessment will serve as the foundation for the entire 8-week coaching program. We’ll define your business objectives and translate them into actionable online marketing strategies.
Eight 1-hour one-on-one coaching sessions:
Over the course of 8 weeks, we’ll meet weekly to cover everything from SEO and content marketing to PPC advertising and influencer collaborations.
Hands-On Assistance with Complex Marketing Activities:
Whether it’s an overhaul of your website’s SEO or the setup of a pay-per-click advertising campaign, we’ll provide hands-on support for more complex marketing activities.
Weekly Progress Reports & Advanced KPI Tracking:
Our advanced analytics will include competitor analyses, customer behavior studies, and ROI calculations to provide you with a 360-degree view of your online marketing efforts.
Additional Learning Resources:
Gain access to a variety of supplemental materials like video tutorials, checklists, and templates to support your learning and implementation processes.
Ongoing Email and Chat Support:
For the duration of the 8-week program, you’ll have direct access to your coach via both email and chat to ask questions, seek clarification, and get quick feedback.
$3200
About Me
Since the mid-1990s, I’ve been captivated by the endless possibilities of the digital world. What started as a small venture selling my first product online quickly escalated into a three-figure sales website, fueling my passion for discovering better ways to sell and market online. With over 30 years of experience in website development and online marketing, I’ve honed my skills in OLM, SEO, and everything in-between. Although an expert, I believe in the ethos of lifelong learning. I’ve had the privilege of managing Google ad accounts with annual budgets upwards of $2+ million and founded a successful Web and Marketing firm based in Austin, Texas.
My goal is simple yet impactful: to empower and educate fellow entrepreneurs on how to bring their products or services to the online marketplace successfully. I pride myself on being personable and down-to-earth, a listener who focuses not just on the ‘what’ but also the ‘how’ to get you to your finish line. Away from the screen, I’m a father of two and a proud country boy. I find peace and balance living on a homestead just outside of Austin, Texas, with my family and dogs. Whether you’re just starting out or looking to take your online business to the next level, let’s work together to turn your digital dreams into reality.
Testimonials
“Working with Jason Brashear has been nothing short of transformative for our business. His deep expertise in SEO and online marketing strategy has propelled our site to the top of search rankings, significantly increasing our visibility and sales. What sets him apart, though, is his genuine willingness to listen and adapt strategies to our specific needs. If you’re serious about taking your online presence to the next level, look no further.“
““I’ve worked with web developers and online marketing experts for years, but none have shown the level of commitment and expertise that Jason brings to the table. Within months of collaborating, our ad spend became much more efficient, translating to higher ROI and greater online reach. The man’s a wizard with Google Ads and has a knack for making complex things seem approachable. Two thumbs up!“
“As a small business owner, taking the leap into e-commerce was daunting, to say the least. Jason didn’t just build us a website; he provided an end-to-end solution that included goal-setting, audience building, and even training my team on managing the online store. Plus, he’s as down-to-earth and personable as they come, which made the process that much smoother. We’re thrilled with the results and can’t wait to see where this partnership takes us.“